Logan & Friends
AI-powered instructional coaching platform designed to improve classroom engagement and teaching effectiveness through data-driven insights.
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problem
Teachers and instructional coaches struggled with fragmented evaluation systems, delayed feedback, and limited visibility into classroom engagement.
solution
An AI-powered instructional coaching platform that streamlines classroom analytics, coaching workflows, and data-driven feedback for educators.

Overview
Logan & Friends is an educational technology platform created to support teachers, instructional coaches, administrators, students, and parents through a centralized instructional coaching ecosystem.
The project focused on simplifying classroom observations, improving feedback workflows, and providing actionable teaching insights through AI-powered analytics and role-based dashboards.
Problem
Educational institutions often rely on fragmented systems for teacher evaluations, classroom observations, and instructional coaching. Existing solutions lacked workflow clarity, accessibility, and actionable insights, creating friction for educators and administrators.
Key Challenges
Delayed and inconsistent instructional feedback
Disconnected classroom observation systems
Limited visibility into student engagement
Complex reporting and analytics workflows
Administrative overload for teachers and coaches
Lack of collaboration across stakeholders
Objective
Design an AI-powered instructional coaching platform that:
Simplifies teacher evaluation workflows
Improves classroom engagement visibility
Supports data-driven instructional decisions
Enhances collaboration among educators
Delivers accessible and scalable user experiences
Research Process
To better understand the educational ecosystem, we conducted a mixed-method UX research process combining qualitative and quantitative methods.
Research Methods
Competitor Analysis
Secondary Research
Stakeholder Interviews
Surveys
Journey Mapping
User Flows
Persona Development
Usability Testing
Stakeholders
Teachers
Instructional Coaches
Administrators
Students
Parents
Competitor Analysis
We analyzed platforms including:
ClassDojo
Panorama Education
Observe4Success
Schoolytics
LessonUp
Key Findings
Most tools focused heavily on analytics but lacked usability
Classroom observation workflows were often complex
Existing systems lacked centralized instructional support
Real-time actionable feedback was limited
Accessibility and onboarding experiences were inconsistent
Opportunity Identified
Create a unified platform that balances analytics, usability, accessibility, and collaborative instructional coaching.
Secondary Research
We reviewed educational and UX research papers focused on:
AI-assisted instructional coaching
Classroom engagement systems
Data-driven educational decision making
Accessibility in educational technology
Teacher evaluation frameworks
Major Insights
Teachers preferred actionable insights over raw analytics
Multi-source feedback improved instructional quality
Accessibility increased platform adoption and trust
Simplified workflows reduced educator burnout
Transparent AI systems improved user confidence
User Interviews & Surveys
We conducted interviews and surveys with educators and stakeholders to identify workflow pain points and user expectations.
Teachers Needed
Faster feedback loops
Simplified classroom analytics
Better student participation visibility
Reduced administrative effort
Instructional Coaches Needed
Structured observation workflows
Easier documentation systems
Progress tracking visibility
Administrators Needed
Centralized reporting systems
Consistent evaluation frameworks
Data-backed instructional decisions
Personas
We developed personas representing the platform’s primary stakeholders.
Teacher Persona
Focused on improving classroom engagement while minimizing administrative complexity.
Instructional Coach Persona
Needed efficient observation workflows and collaborative feedback systems.
Administrator Persona
Required centralized visibility into instructional performance and classroom trends.
The personas helped prioritize platform features, dashboard structures, and workflow organization.
10. Journey Mapping
Journey maps helped identify friction points across instructional coaching and classroom evaluation workflows.
Key Pain Points
Manual evaluation processes
Delayed instructional feedback
Inconsistent classroom observations
Information overload in reporting systems
Limited collaboration between educators and administrators
These findings guided the redesign of the coaching and analytics experience.
11. Information Architecture
The platform architecture was redesigned around role-specific experiences to simplify navigation and reduce cognitive overload.
Core Platform Areas
Teacher Dashboard
Admin Dashboard
Coaching Workflow
Classroom Analytics
Feedback & Reporting System
Outcome
The new structure improved workflow clarity and task efficiency across stakeholder groups.
12. Ideation & Wireframing
We explored multiple dashboard layouts, analytics systems, and coaching workflows through iterative design exploration.
Process
Low-fidelity wireframes
User flow diagrams
Mid-fidelity concepts
Dashboard explorations
High-fidelity prototypes
Continuous feedback loops helped refine usability and simplify navigation patterns.
13. High-Fidelity Design
The final interface emphasized clarity, accessibility, and actionable data visualization.
Key Features
AI-powered instructional insights
Multi-role dashboards
Classroom engagement tracking
Observation and coaching workflows
Responsive and accessible layouts
The design system prioritized consistency, readability, and reduced cognitive load.
14. Usability Testing
Usability evaluations were conducted with teachers, administrators, and instructional coaches to validate workflow clarity and dashboard usability.
Testing Goals
Evaluate navigation efficiency
Validate dashboard comprehension
Identify workflow friction
Test accessibility and readability
Key Findings
Users appreciated:
Simplified navigation
Clear visual hierarchy
Structured coaching workflows
Actionable data presentation
Iterations Made
Reduced information overload
Improved onboarding guidance
Simplified dashboard layouts
Enhanced accessibility support
15. Final Solution
The final product delivered a centralized instructional coaching ecosystem designed to improve teaching effectiveness through AI-assisted insights and collaborative educational workflows.
Final Deliverables
✅ AI-powered instructional feedback
✅ Classroom engagement analytics
✅ Multi-role educational dashboards
✅ Streamlined coaching workflows
✅ Accessible and responsive design system
✅ Data-driven decision support tools
16. Impact
UX Impact
Simplified coaching and evaluation workflows
Improved instructional visibility
Reduced navigation complexity
Enhanced accessibility and usability
Product Impact
Unified disconnected educational workflows
Improved collaboration between stakeholders
Created scalable foundations for AI-driven educational support
17. Key Learnings
Designing for Multiple Stakeholders
Balancing the needs of teachers, coaches, administrators, students, and parents required continuous prioritization and systems thinking.
Simplicity Improves Adoption
Users preferred actionable and simplified insights over complex analytics-heavy systems.
Accessibility Matters Early
Inclusive and accessible educational systems directly improve usability and trust.
AI Requires Transparency
Users responded positively when AI recommendations felt understandable, explainable, and supportive rather than intrusive.
18. Reflection
This project strengthened my ability to:
Conduct end-to-end UX research
Translate research into product strategy
Design complex multi-user systems
Facilitate usability testing
Create accessible and data-driven digital experiences
The experience deepened my understanding of designing responsible AI-powered educational products that balance analytics, usability, and human-centered design.
year
2024 – 2025
timeframe
9 months
tools
Figma, UX Research, Usability Testing, Journey Mapping
category
UI/UX
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